Module/Course Description

Course Title: Innovation and Technology

Course Code: UU-MAN-3010-ZM

Programme: Bachelor of Business Administration - BL

Credits: 12.00

Course Description:

The main objectives of the course are to:
Introduce of the important role of technology innovation in the Management strategy
Understand the theoretical knowledge underlying the technological change and the ways firms come up with innovations
Provide an overview of the strategies that firms use to benefit from innovation
Understand the importance and role of formulating technology strategy;
Design, develop and integrate a strategic management of innovation and technology

After completion of the course students are expected to be able to:
1. understand the important role of technology innovation in the Management strategy
2. understand the process of technological change; the ways that firms come up with innovations;
3. understand the strategies that firms use to benefit from innovation;
4. understand the process of formulating technology strategy;
5. use the core information systems management skills learned to design, develop and integrate a strategic management of innovation and technology to enhance firm performance

Prerequisites: UU-Bsc-IND100-ZM, UU-FNT-103-ZM

Prerequisites Categories: Semester 1, Semester 2, Semester 3, Semester 4, Semester 5, Semester 6, Semester 7

Typical Module duration: 4.0 Week(s)

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